7 Successful Ways To Increase Followers On Instagram

Web Content Writing Is The New Black!

Writing for the Web also known as web content writing is very different from writing for print and broadcast media. Unlike the others, anybody can write for the web. As easy as it sounds, it does involve a lot of creativity, dedication, time, patience, research, hard work and amazing writing skills.

However, it’s one thing to write for blogs, websites, social media platforms and it’s another thing to catch their attention with your posts thereby drawing traffic on your page. And another important aspect of web content writing is keeping the attention of your followers or subscribers and increasing your fan base. Now, this is where all the hard work, creativity and strategies come in.

Many Web users never really read contents but skim through what they perceive to be unnecessary information and look for what they regard as most relevant. About 79% of internet users scan web content without properly reading through it. You can see that the rate of people that really read content is very low. So, it is safe to say that the length of your article should not be too long, otherwise it would be considered boring.

This brings me to one of the most used social media platforms today, which is Instagram. Increasing your followers is a priority for many Instagram users. While hashtags are easily used to search for specific images or contents, it can also draw more followers to your page.

With a lot of brainstorming, I have put together 7 successful ways that will increase your followers and keep them glued to the page. Believe me, they have been tested and proven to work by yours truly… read on!

1. Be interactive by always responding to comments. Liking or commenting on other users’ photos can also draw new followers to your account. Posting relevant contents, something that relates to your brand and what your followers can relate with will also fetch you more active followers.

2. Post high-resolution pictures because of quality beats quantity. The use of popular hashtags can increase the chances of your post to be seen by many audiences and also get found in search. Use popular hashtags like #tbt, #wcw, #motherhood and #photooftheday. This will promote your brand and drive traffic to your Instagram account.

3. Follow accounts that align with your brand and goal. Interact with top influencers that align with your brand and become their favourite brand. This will not only give you more followers and likes but also draw promoters and create new partnerships.

4. Promote your Instagram account on your social media accounts and profiles. Posting and sharing your contents on social media platforms or groups will draw more followers and also create more publicity. This will create more awareness for your brand, thereby making people recognise your brand anywhere they see it.

5. Collaborate with other brands or other pages for special promotions, contest and campaigns on Instagram. One of the easiest ways to do this is to create an interesting storytelling contest or ask your followers to share pictures to promote your campaign using your hashtags. Find clever and creative ways to get people to share your contents.

6. Use unique and captivating captions on your posts. Ask questions in the captions of your photos. This is a great way to increase engagement and spark up interactive discussions on your page. Use calls to action in your photo captions, e.g “Let me know what you think in the comments”.

7. Be consistent with your posts and interactions. Be consistent about how you use the platform and your follower count will grow naturally.